Hampered by regulation and traditional mindsets, financial services in the UK have been slow to grasp the possibilities of social media marketing. Traffic to Twitter has increased by 1,736% in the past 12 months


Within Europe, we are fortunate to have a relatively good penetration of Internet access, admittedly some countries are better off than others; for example in Finland, the Internet is a human right and broadband access is a legal requirement for the entire country.