DigitalBusiness Highlights from Perth 2012 Editor: Ande Gregson Posted: Thursday, May 31, 2012 Discussion: No Comments
For those of you who missed or were unable to attend the DigitalBusiness event we recently hosted in Perth, Australia – we have picked out a few of the keynotes from the opening event on the 26th April. We’ve also collated the majority of the speaker slides from across the three days, and if we’re missing one you particularly wanted to see please let us know.
DigitalBusiness was the highlight event from the three days – designed exclusively for business and digital thinking organisations. It focused on the theme of “mobile and social” as key challenges facing business in the digital age and showcased the latest thinking in social media, social mobile and social commerce to help you develop more effective digital strategies for your organisation or business.
We’ve also included in the post a list of the presentation packs that were shown across the three days for those of you who have been asking us recently. You can also catch all the highlight videos on our Vimeo channel
Enjoy!
Laurel Papworth
Author, ‘Social Media Revenue’ and FORBES Magazine Top 50 social media influencer
What happens when industries shift from “service” to “platform”? When Facebook becomes a bank, when the eBay model becomes the standard business model for the future? This presentation takes you through all 22 different business models including Etsy making 1 billion dollars last year from craftspeople to Kickstarter and Pozible models.
Download PDF presentation pack
Michael Walton, Executive Director Consumer & Business Intelligence, Nielsen Pacific
The consumer research behind the key trends driving buying and mobile behaviour: how and why is the internet, social media and multi-screen viewing transforming and revolutionising consumer buying behaviour.
Download PDF presentation pack
Joanne Jacobs, COO 1000heads
International speaker and COO of Word of Mouth firm, 1000heads, Joanne Jacobs will illustrate the impact of mobile consumer behaviour and she will use case studies in social business practice to demonstrate the value of deploying stories and influencers to engage with business audiences.
Why social is necessary to generate trust
Why influencers are key to business improvement
How stories facilitate relationships as well as conversations
How mobile changes consumers into active communities and advocates
Download PDF presentation pack
Venessa Paech, Lead Community Manager, Community Engine
Social commerce is the uncharted frontier of the social web, but it’s coming sooner than we think. How can community strategy and management take things to the next level – from ‘click to buy’, to ‘recommend’ and beyond?
Download PDF presentation pack
Slide Packs DigitalFutures Perth 2012
David Stewart, Wrays
Mobile and digital privacy: What you shouldn’t know about mobile users
Brett Sandler, Groupon
Coupons and their role in mobile marketing
Jim Wyatt, GM, Department of Commerce, WA Government
Digitising your way to an economic future
Amanda Kendall, Blogging and Social Media Consultant
Let’s blug: Putting the “u” in blogging
Andrew WoodWard, Senior Lecturer, School of Computer and Security Science, Edith Cowan University
Help! My computer is attacking me!
Clare Lloyd, Lecturer, Dept of Internet Studies, Curtin University
Hearting your teenagers mobile phone (as much as they do)
John Cooke, Social Media Strategist, PPR
Building your personal reputation and brand online
Laurel Papworth, CEO Community Crew
The Future of Money
Matthew Allen, Head of Department, Internet Studies, Curtin University
Learning beyond the classroom
Stilgherrian, Writer and broadcaster
Destroying your world, tweet by tweet, like by like
Tama Leaver, Lecturer, Department of Internet Studies, Curtin University
How Will Young People Deal With 5000 Baby Photos on Facebook?
Thomas Tudehoope, Managing Director, iSocial Consulting
The one billion user shopping mall – Facebook
Venessa Paech, Lead Community Manager, Community Engine
Communities aren’t just for crowds
Kids know more than you (they just don’t know it yet)
Kim Mettam, Webgate
Beat The Hacker!
Brendan House, Chirp
When online is GOOD for offline
You can catch most of the sessions from the three days on the the iiNet Livestream recordings or on our Vimeo channel from the event.