media140 Worldwide

media140 #ijf12 workshop highlights

media140 Editor — Wed, 09 May 2012 14:10:18 +0000

If you have been following our activities in April you will seen media140 hosting two concurrent events 15,000km apart: Our three day digital festival in Perth, Australia and our journalism workshops at the International Journalism Festival in Perugia, Italy (#ijf12) – it’s been a busy month for us!

The Journalism Festival is hosted every year in Perugia, capital city of the region of Umbria in central Italy, now running in its sixth year. With over 300 speakers, 40 workshops and in excess of 20,000 visitors it’s probably the largest single journalism event in Europe. Our workshops spanned news gathering, entrepreneurial journalism, mobile news gathering and community management – we have brought together the highlights for you.

See all the workshops from the festival.

Jess Hill
The Global Mail, Middle East correspondent,
@jessradio

Sourcing global stories through social media
On platforms like Twitter and Facebook, journalists can now find witnesses and sources for almost any major news event. But how can you be sure that their information is reliable? In this workshop, you will learn how to find information and sources on social media, who and what to avoid, creative verification techniques, and how to promote your story once it’s published.

Guy Degen
Videographer
@fieldreports

Using a mobile phone for reporting
A mobile phone is an essential reporting tool for journalists. Find out about the best apps and workflows for producing digital content on the road.

Claire Wardle
Global Advocate, Storyful
@cward1e

How to use social media to build audiences and create community
The majority of news organisations now understand the power of social media for driving audiences to their output and most have twitter accounts and facebook pages, and encourage their journalists to do the same. The majority however are not using them effectively. Rather than seeing social media as either an information source or a broadcast channel, we will discuss how successful community building initiatives can create incredible content as well as effectively engage existing audiences and connect with new audiences. Delegates will develop new ideas and strategies for current projects and campaigns.

Adam Westbrook
Multimedia producer
@adamwestbrook

Entrepreneurial journalism: reinventing the business of news
As the traditional media is forced into cutting jobs and content, more journalists are looking for other ways to practice their craft, and audiences are moving with them. In this workshop Adam Westbrook will talk about the growing area of entrepreneurial journalism: using the the flexibility and low cost of online publishing to build new products, develop new communities and create small nimble businesses which make profit. Through examples of successful new businesses and practical advice, Adam will talk about the advantages and disadvantages of entrepreneurial journalism, what makes a good business idea and how to create intentionally small and successful businesses. This session is perfect for individual journalists with an idea for a news product, or freelancers looking to grow their business.

To find out more visit www.journalismfestival.com

Statistical Extension Workshop for Journalists: Idescat

media140 Editor — Wed, 09 May 2012 12:51:56 +0000

media140 will be participating in the ‘Statistics Extension Workshop’ at Idescat, Barcelona on the 18th May – curating a workshop entitled “The New Data Journalism”, presented by former media140 speaker Carlos Alonso.

The event is aimed at media professionals who share the difficulty of explaining the complex situation of the present day society, with so many names, indexes, percentages and data that are so hard to interpret. Idescat is aiming to provide the tools to help with this understanding, broaden perspectives in the possibilities of new technologies and collect professional views on the problems with communicating statistics to the general public.

With an increasingly connected society generating vast amounts of data, journalism has a relevant role in it to work, interpret, and convey the stories contained with the broad sets of raw data. The media140 session Carlos Alonso will take the participants through the journalistic process, outlining how to work with data and exploring the types of relationships, patterns, trends and anomalies that can be identified.

Carlos Alonso, is a journalist and communications specialist ‘online’ and cofounder of BCNMedialab. He writes about media and journalism in astillero.org.

The Statistical Institute of Catalonia (Idescat), in collaboration with the Catalan Society of Statistics launches the Extension Conference Statistics for professionals from different fields in which to understand and interpret statistics can play an important role in giving value to the information they provide.

To find out more visit http://www.idescat.cat/ – site in Català, Castellano and English

Red Innova, Madrid: 14th – 15th June

media140 Editor — Wed, 09 May 2012 10:30:04 +0000

media140 will be heading to Red Innova in Madrid – 14th and 15th June for the international gathering on innovation, internet, creativity and entrepreneurship. It’s a leading digital event exploring how digital is changing society and a great opportunity to ‘network’ and meet international leaders in technology, innovation and the Internet.

Attended by more than 2,000 people across Europe, Latin America and the United States – participants will have a wide variety of opportunities to learn from presentations, take part in workshops, see leading edge business projects, hear about international success stories, discover investment opportunities and see the work of the leading international application developers.

Red Innova attracts a wide range of speakers from young entrepreneurs to multinational leaders, through hacking, innovators, communicators, technologists, scientists and designers.

Confirmed keynote speakers for the 2012 edition include

Jessica Powell, Badoo’s Business Development Director
John Lunn, Paypal’s Innovation Director for EMEA who will present on mobile technologies in commerce and payments
Aitor Grandes, the founder and CEO of 24symbols, who will focus on digital books
and Emilio Juarez, Global Head of Sales and Marketing for HP 3D printing will discuss the “spotify of the books.”

See all the speakers at Red Innova

There’s also a “Developers Day” focused on a more practical approach sharing knowledge with other developers and security experts including well known experts such as Chema Alonso. Whilst the Open Talent contest, which has received over 500 submissions, will seek to award investment opportunities to the most talented innovators and creative entrepreneurs in the digital economy.

media140 is a media partner for the event, if you have time for a trip to Madrid in June we recommend you register for Red Innova. Use ‘media140‘ as the promocode when you register and save 20% on the ticket price.

Sizzlers from media140 Perth 2012

media140 Editor — Tue, 08 May 2012 20:53:12 +0000

We asked our local Western Australian video team to produce a 90 second sizzle reel from the DigitalBusiness and DigitalMe events we recently held in Perth on the 26th, 27th and 28th April this year.

We were after something that captured the essence of the events – a fast paced, whistle stop tour of every aspect of the experience. MultiMediaMakers were the local crew who collaborated with us and this is what we finally produced. We hope you like it. If you were at the event and spot yourself in the video let us know on Twitter.

26th April – DigitalBusiness

Powered by Vimeo – see all of our event videos

27th April – DigitalMe

Powered by Vimeo – see all of our event videos

MultiMediaMakers is run by 2 professional TV News journalists. Originally from Belgium, now based in Perth, Els Van de Veire and Kris Borgraeve have brought the TV News format (short, compelling videos that convey a message in less than 2 minutes) to the business environment. Find out more at www.multimediamakers.com.au

LivePad41 at media140

media140 Editor — Tue, 08 May 2012 15:03:05 +0000

For those of you who were lucky enough to make it to Perth, Australia for our recent three day digital event you would have noticed the LivePad41 team requesting you to tag your tweets with #lp41 or send an SMS with a few thoughts about the event.

LivePad41 is a social tool designed to measure public reaction – and we had a huge response from the Perth crowd over the three days and LivePad41 produced a closing video, which was shown on the final day of Digital Family and a word cloud with all the feedback from the event.

Naturally we are excited to see ‘Beanbag’ has popped up as a trending topic, and for those of you who made it down to the Piazza, you will know these were a hit with the participants! So much so, @PiazzaBeanBag started it’s own twitter account.

Find out more at www.livepad41.com – they’re still in startup mode.

media140 Hosting Workshops with ESADE

media140 Editor — Mon, 07 May 2012 10:40:12 +0000

media140 will be hosting two bespoke ‘Social Business’ workshops for ESADE, 11th and 12th May 2012 at their main university campus in Barcelona. The workshops are designed to compliment ESADE MBA curriculum and provide undergraduates with an in-depth and practical approach in ‘Social Media and Content Marketing in Business’ and ‘Future Trends in Digital and Social Business’.

These will be the first in a number of media140 initiatives working in partnership with Universities to deliver high quality and bespoke educational material within Europe.

The workshops are being delivered in partnership with Ann Holman, from Ann Holman Company; a leading authority on social business centred on the subjects of social capital, social networking and leadership. Advising companies and higher educational institutions around the UK on building business communities around brands by transforming their relationships with people both internally and externally from transactional to a more intimate, participative and trusting experience.

Each workshop will cover a variety of themes including
• Which social media strategy is the right one for my company?
• Paid/owned/earned media – how to multiply your impact
• Managing large communities as well as individual opinion leaders
• How Aggregators and Metatools facilitate the life of the social media manager
• Going Mobile – Opportunities and pitfalls
• How to leverage (social) media when creating a startup
• How to connect your media strategy with your social media activities
• Corporate Media – How internal media adds value to your organisation
• Gamification: using reward and recognition within enterprise organizations

The sessions are only open to ESADE MBA students (Contact the ESADE Media Club for more details)

For more information about other bespoke social media and social business bespoke mentoring, training and educational services please get in touch with media140 Worldwide.

ESADE is an international academic institution with over fifty years of history, it’s key mission is to train individuals to become highly-competent professionals fully aware of their social responsibility. Promoting education and research through their Law School and Business School with a firm commitment to intellectual rigour, critical analysis and academic excellence. It is ranked as one of the top 25 European Graduate Business Schools for Senior Executives and Entrepreneurs.

Data Journalism Awards: Chance to Win €45,000 in Prizes

media140 Editor — Wed, 04 Apr 2012 20:53:30 +0000

In an age of overwhelming abundance of data, journalists and media organisations are learning to separate signal from noise in order to provide valuable insights to society. From the Guardian to the New York Times, La Stampa to Die Zeit, journalists and media organisations are experimenting with new ways of using data to improve reportage of complex issues and to give readers direct access to the sources behind the headlines. As Tim Berners-Lee says, “data-driven journalism is the future.”

To recognize and showcase outstanding work, as well as highlight best practices in this fast-growing field, the first international Data Journalism Awards (DJA) has been established this year. The DJA is organised by the Global Editors and is sponsored by Google. The competition is run by the European Journalism Centre.

A jury of data journalism experts and editors from all over the world, including from prestigious organisations like New York Times, Reuters, and Les Echos will award a total of €45,000 (over $55,000) to six winners. The jury is headed by Paul Steiger, founder of ProPublica.

There are three award categories awarded at both (i) national and international and (ii) local and regional levels to give a total of six prizes. The three categories are:

Data-driven investigative journalism
Data visualisation & storytelling
Data-driven applications

How to apply
The competition is open to media companies, non-profit organisations, freelancers and individuals. Applicants are welcome to submit their best data journalism projects before 10 April 2012 at http://datajournalismawards.org/submit-your-work/.

Find out more about the competition and how to apply at datajournalismawards.org. If you have any questions about the competition get in touch with Liliana Bounegru, DJA Coordinator.

Three Days of Digital in Western Australia

media140 Editor — Mon, 26 Mar 2012 19:32:11 +0000

We’re heading back to Perth in Western Australia in April to partner with the City of Perth and The West Australian to host a unique three day digital event: the first of its kind in Perth. We’ll be exploring three big themes DigitalBusiness, DigitalMe and DigitalFamily over the 26th, 27th and 28th April.

DigitalBusiness – 26th April
Our opening event will focus “mobile and social” attracting successful digital enterprise, business and entrepreneurs showcasing the latest thinking in social media, social mobile and social commerce. Giving WA business leaders an opportunity to network amongst peers, share ideas, insights and strategies to develop a more effective digital strategy for your organisation.

Find out more and see the event programme.

DigitalMe – 27th April
We’ll be taking a closer look at building a personal brand online and how this is creating a future currency around the value of ‘you’. To be held in Northbridge Piazza, participants will be taken on a journey through the digital landscape of blogging, video, personal privacy and much more in order to demystify the digital world we now live in. Hosted by local Perth comedian Bonnie Davis, this day is certain to provide some fun, interaction and insight into this digital world we now live in.

Find out more and see the event programme.

DigitalFamily – 28 April
A day for all the family to enjoy. Parents will have the opportunity to find out what their child’s Facebook status is all about! And kids will discover why their parents are stressing when they receive valuable guidance into cyber bullying. Likewise ticket holders can gain some valuable insight into what Twitter, Facebook, Blogging, Pinterest, Klout, Kred, Instagram mean and gain some practical tips for connecting a digital home.

Find out more and see the event programme.

For more information and to register visit www.media140.com/perth2012

Social Media: A Step by Step Course at DigitalMe

media140 Editor — Mon, 26 Mar 2012 16:49:55 +0000

Laurel Papworth, named in 2012 by Forbes magazine as one of the 50 Social Media Influencers globally, will be hosting two half day courses at DigitalMe on the 27th April in Perth.

The social media workshop will give anyone looking to step into the digital world of Twitter, Facebook, blogging and social bookmarking a solid framework and set of strategies. The workshop is being held as part of the media140 three day event and you can register online.

Step by Step Social Media
You probably already know a little of Facebook, Twitter and social bookmarking. In this one-day course you’ll get a real taste of the marketing power of the new Social Media campaigns: creating managing and distributing social content through online communities. We’ll look at case studies of customers engaging with companies on social media sites and evaluate the benefits and drawbacks of various social media tools. An interesting day spent exploring a dynamic and challenging area. No technical or prior knowledge required.

Content
What is Social Media? and how does social media marketing compare to traditional marketing? Do you know the difference between a social media strategy and a social media campaign? What are the must-do steps of a successful campaign using Facebook, Twitter and other social networking tools?

The use of social networking tools has grown over the last 5 or 6 years to the extent that not only will we investigate Return on Investment (ROI) of marketing dollars in online media but also examine the Cost of Inaction (COI) of not being involved. By becoming familiar with case studies, statistics, influencer monitoring and measurement, marketing professionals can maximisie their online engagement with customers.

We specifically look at Listening and Monitoring, Creating Social Content, Blogger Outreach and Social Media Press Releases, Promotional Tools and Measurement. There are also opportunities to bring your questions

Outcomes
By the end of this course participants will:
• have an overview of the 5 steps of a social media campaign
• understand how to find and Engage social networks online
• know the dos and don’ts of blogger outreach
• a business understanding of Facebook and Twitter and when to use them
• monitoring the web (overview) filtering comments
• measuring the conversation: Understand the metrics and what successful engagement looks like.

Booking information
• Date: 27th April,
• Venue: DigitalMe – Northbridge Piazza, Community room
• Timings: Morning sessions (9.30am-12.30pm), Afternoon session (1.30 to 4.30pm)
• Pricing: $175 per session (limited ticket availability)

Book online here

About Laurel Papworth
Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”. She has consulted globally including with Singapore Government and Middle East Broadcasting, and in Australia, with Westpac, Sony, local, State and Federal Government. Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef.

Since 2005, Laurel has been teaching online community management at the University of Sydney, Australian Film and TV School, Metro Film School and she has been managing virtual communities since 1989. In the last few months Laurel has appeared on Finance Quarter, Lateline, 7:30 Report, Midday Report ABC, and in the Australian Financial Review, The Australian, Radio National and other media channels.

Find out more about Laurel at www.laurelpapworth.com or follow her on Twitter at @silkcharm

science [rewired]: media140 Philanthropic Project

media140 Editor — Tue, 20 Mar 2012 12:07:19 +0000

In April 2011 we successfully produced our first ever event looking at the use of digital and social technologies in science communication in partnership with the Australian Government – Department of Innovation, Industry, Science and Research hosted at the Brisbane Powerhouse. A year on we are set to launch a new digital science not for profit organisation: science [rewired]

It will explore the impact of social media, crowdsourcing and digital technologies on science communication and citizen science in developing international collaboration on major social and scientific issues of our time.

Focusing on a key theme of “Connect, Collaborate and Communicate for Change” the launch event will bring together science communicators, academics, media professionals and digital visionaries for a one day conference of debate, insight and education.

The organisation is designed for science communicators at a variety of levels including: science practitioners of all specialities from environmental conservation to nanotechnology; science journalists; science educators from primary school to University level; digital innovators; public relations professionals; not-for-profit campaigners; and community groups.

‘science [rewired]’ is an inclusive forum for anyone wanting to find out how science and digital technology can be used to create positive change in the world. Find out more and register at www.sciencerewired.org